The SIGRUN Show: How to Inject Fun and Margaritas Into Your Business with The Tag Team Rachel Perry and Amanda Holland

How to Inject Fun and Margaritas Into Your Business with The Tag Team Rachel Perry and Amanda Holland

Oct 1, 2018

Rachel Perry and Amanda Holland began their entrepreneurial careers as party planning direct sales consultants selling jewelry through catalog parties, in-home parties, and online parties. They began selling their products online via Facebook and virtual parties long before online sales became a “thing” in the direct sales industry. Since then, they have worked, reworked, and perfected their formula for success and created an online platform to teach other direct sellers how to grow their businesses, make more money, and realize their dreams using their spam-free formula as their foundation. They became widely known as The Tag Team throughout the direct sales community.

Rachel and Amanda join me to talk about how they inject fun and margaritas into their business and how it has impacted their sales and business growth. They explain their process for consistently creating video content for their online audience and why they can sometimes be found dressed in costumes in their videos. They also share how Margarita Moments got started and how margaritas eventually became part of their brand.

“Every business should have something - a mascot if you will - that makes people think of them.” - Rachel Perry

In This Episode of The Sigrun Show:

How Rachel and Amanda got started in the direct sales industry
How Facebook jewelry parties doubled their sales
How The Tag Team business got started
How they built their audience through content creation
The process they use for consistently creating video content while living in different states
Why they include bloopers in their video content
Why they occasionally dress in costumes for their videos
How Jazzeline Party Queen made her debut and impacted their business
Using humor as a way to increase engagement and be more relatable to your audience
How long it takes them - from start to finish - to complete their video content process
How their video strategy has impacted the growth of their social media platforms
How using Facebook ads have impacted their business
Their most popular video
The connection between their video marketing strategy and their business growth
Why it’s important to identify your niche instead of trying to serve the masses
How they incorporated margaritas into their brand and how it impacted their business

Resources Mentioned:

How to Sell Without Being Salesy Video

Connect with The Tag Team:

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