Aug 21, 2019
Tarzan Kay is a copywriter and launch strategist specializing in helping freelancers and service providers create fun-to-read course launch copy. She is recognized as the Empress of Email and has taught thousands of entrepreneurs how to “package up their magic” and turn it into a profitable launch. Tarzan holds two Bachelor’s degrees and is currently living in Niagara.
Tarzan joins me today to share how she became known as the Empress of Email and why she believes many solopreneurs and entrepreneurs feel uncomfortable about emailing their list. She discusses why your overarching strategy is critically important to your success with email marketing and why email is the best marketing tool for launching new products and services. She also shares what entrepreneurs should - and shouldn’t - consider when measuring your email metrics, the advantages of having a small subscriber list, and how scrubbing your list impacts your open rate.
“Doing well with email is so much more than just writing great email. That’s only one part of it.” - Tarzan Kay
In This Episode of The Sigrun Show:
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