Oct 5, 2018
Caroline Balinska is a serial entrepreneur and the creator of eCommerce Marketing Lab where she helps entrepreneurs grow their e-commerce business while increasing their sales and profits through effective automation and marketing strategies. She started her career in e-commerce in 2006 - long before automation and online marketing became widely used in the business world. Over the last 12 years, she has mastered the skills needed to become a successful e-commerce seller, with a special focus on Shopify and automation, and passionately shares her knowledge with others.
Caroline joins me on this
episode to share how she became an e-commerce expert and enthusiast
and how creating simple and effective e-commerce sites has become
easier than ever. She explains how to strategize your marketing
plans, increase your social presence and get involved with
influencers and micro-influencers. She shares the biggest mistakes
she’s come across and how to avoid them as well as some tips and
tricks for those who’ve started or are getting into
e-commerce.
“It’s really easy to have 5000 products. That’s the easy part - but WHO are you targeting?” - Caroline Balinska
In This Episode of The Sigrun Show:
Key Takeaways:
Connect with Caroline Balinska:
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